How Coachmamaa Took Over ParentTok Algorithm with Anti-Bullying Series

TL;DR

Trend: Coachmamaa's Anti-Bullying Roleplay Series
Views: Top video: 31.4M views in 1 week
Format: Real-life scenario → confident response → repeat
Why it works: The hook drops viewers into the middle of a conversation, making them stay to hear the response.
Use it when: You teach communication, customer service, parenting, education, sales, or any topic where the right words matter.

C

coachmamaa

coachmamaa

40.3M 4.7M 90.5K 632.9K 351.3K

Comments

• L

  luna_shiftss 2mo ago

  teach her to say fuck you

  2.7M

• S

  smythmister5 2mo ago

  Are you on the bullies side 😭

  1.5M

• .

  .angelica.20 2mo ago

  “Yo mama a bitch” never did me wrong 😭😭

  1.3M

• C

  cassian_is_offline 2mo ago

  Oh yall must think this a Disney movie 😭

  895.7K

• T

  trulyq2 2mo ago

  & then what if they say “shut yo dumb ass up”????

  783.4K

• B

  bluemoocookiedoughshake 2mo ago

  why do parents think life is a disney show😭

  681.3K

• I

  iamairinb 2mo ago

  “Yo mama” never did me wrong

  538.3K

• J

  johnyjohnyyes.papa 2mo ago

  Right in the locker 😭

  336.8K

C coachmamaa

40.3M 632.9K 4.7M

What is this trend about

Coachmamaa recently became a new hot topic on ParentTok because of her anti-bullying series. She tries to teach her 2nd-grade daughter how to give the right responses if someone bullies her at school. She would throw out several bullying-toned sentences, and her daughter would give her verbal responses to those slurs.

One of the videos reached 31.4 million views in just one week. Even though not everyone agreed with the response she taught to her daughter (people say it’s “too Disney”), Coachmamaa leaned into the format and continued her series.