TL;DR
- Trends
- Guess the Number game for couple(s)
- Views
- 2.8M views in 2 days and 438.1K views in 17 hours
- Format
- Two people each wear a hidden number on their forehead and try to guess it by asking indirect, often humorous questions instead of asking for the number itself
- Why It Works
- The game creates anticipation while giving creators endless opportunities for funny, relatable conversations. Viewers stay to hear the next unexpected question as much as they stay for the final answer
- Use It When
- You want a conversation-driven format that showcases chemistry between couples, friends, siblings, family members, or coworkers
What is this trend about
Guess the Number is a new game format that has just started to rise on TikTok. Consists of two or more people; each person has a paper with a number on their forehead. They need to guess the number written on it.
What makes this content work is that they need to guess the number without asking a number-related question. The questions are often funny and unpredictable, so viewers look forward to the questions rather than to who gets the answer first.
3.4M 
35.1K 
533.1K 1.9M 4.4K 267.9K The first video got 2.8M views in 2 days, while the other one keeps rising with 438.1K views in 17 hours.
The formula
If you want to recreate this content, here’s the formula:
- Two (or more) players
- A paper on each of the players’ foreheads with an undisclosed number
- non-number-related questions
The more far-fetched and unpredictable the questions, the better.
How to use
This content is gamified content that borrows game mechanics to keep the viewers engaged. It means you don’t have to make it strict to two people only or numbers only: you can improvise it according to your niche; just make sure the game is there. The value is to bring the players’ personalities through the game mechanics so that the viewers can enjoy the dynamics on screen.
